Which philosophy prioritizes writing as much business as possible to gain market share?

The philosophy that prioritizes writing as much business as possible to gain market share is centered on a strategic approach where the primary focus is on expanding customer base and increasing sales volume, regardless of the immediate profitability of the individual policies written. This strategy often involves aggressive marketing and competitive pricing to attract new customers and build a larger presence in the marketplace.

By emphasizing market share gain, an organization aims to establish itself as a leader in the industry, which can lead to increased brand recognition, customer loyalty, and long-term strategic advantages. This approach can be particularly effective in establishing entry into competitive markets or stimulating growth during periods of economic expansion.

In contrast, concepts like underwriting profitability focus more on the quality of the risks being underwritten and ensuring that the premiums collected cover the claims and expenses—this is less about market share and more about financial health. Geographic footprint deals with the physical presence and distribution of insurance services in specific regions rather than the volume of business written. Lastly, a target class of business refers to focusing on specific types of insurance that align with the company's strengths or market demand, rather than broadly trying to gain market share across all areas.

Thus, the selected approach clearly reflects a strategy aimed specifically at increasing market share through high-volume business generation.