What purpose do internal compliance audits serve?

Internal compliance audits primarily serve the purpose of ensuring that a company adheres to its defined internal practices, policies, and regulatory requirements. These audits help identify areas where the company may be deviating from established protocols or laws, thereby mitigating risks associated with non-compliance.

By systematically reviewing processes and controls, internal compliance audits provide insights into the effectiveness of the company's governance and compliance framework. They reinforce operational integrity and can help prevent legal issues or financial penalties that might arise from non-adherence.

The other options, while related to overall company performance and strategy, do not specifically align with the core objective of internal compliance audits. They focus more on sales performance, marketing, or individual employee assessments, which are not the primary goals of compliance auditing.